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Social Media Marketing Tips to Promote Your Brand
The Surprising Discovery About Twitter Retweets Why does one person receive more RTs than another? I’ve been studying this phenomenon for a while now, and here are some things I’ve learned about...
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From The Show Floor: Exploring SES 2011
There are some great lectures happening at Search Engine Strategies (SES) here in lovely San Francisco. The conference kicked-off with a great keynote presentation about conversion triggers by Susan...
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How SES 2011 is Encouraging Attendee Engagement
Search Engine Strategies (SES) is taking a page or two from their speaker’s marketing books. You know you’re at a marketing conference when you see the very tactics to engage the audience that are...
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What is Your Marketing Content Saying About Your Brand?
What Changing Social Media Usage Means for Marketers The number of Facebook users in the US will increase 13.4% this year, eMarketer estimates, after 38.6% growth in 2010 and a whopping 90.3% rise the...
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Curate Your Content for the Masses
Content Curation – 5 Ways to Succeed…Eventually Content curation is the art and science of finding and sharing quality content on a specific topic. Curation helps you build an audience. You then have a...
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How Do You Measure Social Media ROI?
The Lure of Online Communities It’s finally safe to say that a good many online consumers understand there can be real value in advertising. Hit someone with a message that’s targeted, relevant, and...
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What’s Your Social Media Marketing IQ?
What’s Your Social Media Marketing IQ? As you make your 2012 marketing plans, consider what you need to do to take your social media marketing to the next level. To ensure your firm’s maximizing its...
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Research to Improve Your Marketing
12 Tips To Jumpstart Your Next Brainstorming Session Have you ever had a brainstorming session that got stuck in low gear? We’ve all been there. Next time your team needs a jolt of energy, try one of...
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Learn to Optimize for Search Engines
Savvy Speaks: What’s Your Keyword Strategy? Like everything else to do with the web, SEO (Search Engine Optimization) theory has changed a lot in the last several years. So we decided to share how our...
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How to Make Your B2B Marketing Breakthrough During the Holidays
How to Make Your B2B Marketing Breakthrough During the Holidays For many, the holiday season translates to shopping, socializing and stress. Research shows we spend more time socializing and shopping...
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